Nuance Lighting has been specializing in trade show lighting here in the state of Florida for years now. It comes with no surprise that we have the knowledge of what works and what doesn’t when it comes to attracting visitors to a particular booth and keeping their attention. Whether or not we’d like to admit it, first impressions are made within seconds of meeting someone or grabbing their attention and a trade show lighting booth is no different. That’s not to say that the lighting must be so gaudy that people are compelled to look at it, because it’s quite the opposite. We have found that subtle, yet effective trade show lighting is the best method to attract visitors and keep their attention. Tasteful accenting of your company logo, highlighting your product or service and its description while maintaining a warm, inviting aura will be the key to success at your booth. Nuance Lighting specialists will be there to make it happen.
Effective trade show lighting may include a unique monogram for your company, demonstration of the product or service through use of a television screen and physical, table-top or pop-up displays. The most common type of trade show lighting for the aforementioned physical displays is the clamp-on display light, but we find that LEDs are the way of the future and can be manipulated in ways that were simply impossible before their initiation. The LED rope, LED tape and LED up lights are specific examples used for trade show lighting. In addition to their limitless and fantastic color reproduction, they are often flexible and easily hidden out of sight. Although they have the potential to light up your exhibit with a brilliant bluish-white glow, we recommend using a warm yellow glow that mimics the traditional incandescent bulb. Contact us for more information on how we’ll work together to get your trade show lighting on the right track!
If trade show lighting isn’t your only need, check out all of our Lighting Equipment for a complete list of what we have to offer and make your way over to our Wedding Lighting, Theater Lighting, Stage Lighting and Event Lighting pages for detailed descriptions of each department. Nuance Lighting is your one-stop-shop for everything lighting and beyond!